Powering India’s Smiles

Colgate-Palmolive (India), for over 85 years, has been dedicated to improving oral hygiene and promoting healthier smiles among the Indian population. We understand the vital role that oral health plays in overall well-being, and our mission has been to make oral care accessible, effective, and affordable for every individual across the country. Over the years, we have diligently worked towards achieving our goals by employing various initiatives and programs that focus on education, innovation, and community outreach. Our efforts have been guided by a deep understanding of the specific oral care needs of the diverse Indian population. As a responsible corporate citizen, we endeavour to create a meaningful impact on the millions of lives we touch.

Oral Healthcare Elevation

For over eight decades, Colgate Palmolive (India) has been resolutely dedicated to enhancing the state of oral health in India through our pioneering program, Colgate Bright Smiles, Bright Futures®. This initiative has emerged as a resounding success story on the global stage and has resulted in a positive impact on oral health.

Promoting Education

We believe that education and especially good oral health education is a fundamental human right. Under the aegis of the Keep India Smiling Scholarships, we strive to ensure that every child in our community has access to quality education. The program serves to extend financial aid to exceptional individuals from both urban and rural India, who, despite their remarkable aptitude, have been deprived of educational and employment opportunities. These scholarships are awarded across the domains of education, sports, and community.

Water Conservation

Water is a finite resource that is vital for all aspects of life, including human well-being, agriculture, industry, and the preservation of ecosystems. As we face growing concerns over water scarcity and its impact on communities and the environment, it is imperative that we collectively address this issue and work towards sustainable solutions.

We emphasise educating the community about the necessity of saving water, maintaining hygiene and having proper water resource management. Throughout the value chain, our programmes seek to ensure appropriate water stewardship, in an effort to reduce our water footprint.

Our water accessibility and water augmentation programs are designed to cater to the needs of farm-based livelihoods. Our efforts are centered on providing sustainable solutions that not only enhance agricultural productivity, but also foster the overall well-being of farming communities.

Women Empowerment

At Colgate-Palmolive (India), we are deeply committed to empowering women from underserved communities in rural and tribal regions through a holistic approach that encompasses livelihood opportunities along with training women in financial and digital literacy programs. This program has empowered these women by offering them a platform for livelihoods, managing money and becoming financially independent.

We are undertaking our CSR initiatives in collaboration with several NGOs, including Seva Mandir, Water For People India Trust, Shikshadaan Foundation, Mission Smile and Sambhav Foundation.

Hear from our beneficiaries

Raising oral health awareness

“The project is a commendable initiative by Colgate and has made our students more aware of oral care; such programmes need to be conducted frequently to enhance students’ knowledge.”

G. Sujatha, Principal, Municipal School, Thortapalligudunu,Nellore District, Andhra Pradesh

Beneficiary of the Colgate BSBF Program

Keep India Smiling

“I aim to establish a school in my village to provide quality education along with life and career skills to children, so they are able to realise their full potential. This is just the start!”

Swarn Rekha,

Keep India Smiling Scholar,

Rohtas District, Bihar