Eliminate Plastic Waste

Sustainable Packaging

Colgate-Palmolive (India) is committed to achieving zero waste to landfill by 2025 and recognizes the crucial role of addressing packaging waste in the FMCG industry. To achieve this, the company invests in recyclable packaging materials that are also made of recycled material. This aligns with consumer demand for non-polluting options and helps minimize the impact of packaging waste on the environment. We have an effective waste monitoring system that tracks waste generation and disposal, enabling it to identify potential areas for waste reduction and minimize post-consumer packaging waste.

Colgate-Palmolive (India) has been promoting a circular economy for over a decade, prioritizing the use of recycled and recyclable materials during the design phase of its products.

We aim to eliminate one-third of our new (virgin) plastics and make all of our plastic packaging recyclable, reusable or compostable by 2025. During FY 2022-2023, 73% of the Company's packaging materials were made from renewable sources, and 80% of the total packaging* by weight was recyclable.


of the packaging materials used in our manufacturing units in FY 2022-23 is from renewable sources


of the total packaging* by weight was recyclable in FY 2022-23.

We have reduced our reliance on virgin materials and transitioned its packaging choices over the years.

This demonstrates the Company’s commitment to sustainability and driving the implementation of innovative packaging initiatives.

Table represents the composition of packaging material consumed in our oral care products for FY 2022-23.

Volume of packaging material consumed in FY 2022-23 (in MT)

These graphs represent the percentage of packaging materials based on source.

Composition of packaging in Toothbrush

Composition of packaging in Toothpaste

Key highlights of our sustainable packaging initiatives

Toothbrush blisters made up of

80% rPET

Reduced consumption of virgin PET (Plastics) material has led to the reduction of industrial and consumer waste (PCR).


of our toothpaste and toothbrushes are shipped in recycled kraft paper. Usage of recycled shipper considerably reduces dependence on plant-based virgin pulp


of our BOPP films used for bundling of cartons in toothpaste are made of mono-material. Usage of mono- material with increased thickness enables easy recovery and recycling at the end of its life cycle, thereby reducing waste to landfill and preventing contamination of water bodies.

Extended Producer Responsibility (EPR)

In India, EPR promotes a circular economy, which encourages companies to recycle and reuse waste. As a responsible producer, we take ownership of the plastic waste generated by our products and ensure its proper collection and recycling.

We are registered with the Central Pollution Control Board (CPCB) as a brand owner and collaborate with authorized recyclers for the recycling and co-processing of post-consumer packaging material.

Under EPR, we collected 13,428.20 MT of plastic, of which 28% was recycled, and 72% was used for energy recovery or co-processing.