Water and Waste significantly influence the community and its quality of life. As a responsible organization, we prioritize water conservation, ensure access to safe drinking water, and mitigate the risk of scarcity. Additionally, we promote responsible waste management practices to foster a healthier, happier community.
We also understand that for social changes to be sustained and cascaded, they need to be supported through collaborations and partnerships with governmental and non-governmental organizations.
NGO/Implementation Partner: Nepra Foundation
The local need assessments done in 2023 in rural areas of Gujarat and Goa, showcased significant challenges in plastic waste management. These regions lacked organized waste collection, recycling facilities, and sustainable disposal systems, leading to harmful practices such as open burning, landfilling, littering, and dumping in water bodies.
As an FMCG major, it is our continuing endeavor to ensure that not only do we rationalize plastic consumption in production but also ensure that our consumers are mindful of their consumption and aware of the best ways to manage plastic waste.
We have implemented a targeted waste management program in the districts of Sanand (Gujarat) and Kundaim (Goa). This effort aligns with India's Swachh Bharat Mission and our enduring commitment to community welfare.
Towards Cleaner, Healthier Communities
Sanand, Gujarat
For years, the villagers of Vincchiya struggled with plastic waste, a challenge that seemed insurmountable until a partnership with Colgate brought hope.
At the forefront of this transformation was Vincchiya Prathmik Shala, led by its dedicated principal. He believed in the power of education to foster change and focused on the village's children. The journey began with simple steps: teaching students to segregate dry and wet waste through engaging workshops and interactive sessions. The children eagerly participated, absorbing lessons on responsible waste management and environmental stewardship.
Workshops conducted by the NGO, demonstrated the lifecycle of a plastic bottle, sparking a realization in the children about the longterm impact of plastic waste. This inspired them to take action. The school became a hub of activity, with students leading cleanliness drives and recycling efforts, creating innovative items from recycled materials.
The partnership with Colgate had not only improved waste management practices in the village but had also enriched the lives of the villagers, fostering a sense of unity and purpose. Today, Vincchiya is on its way to becoming plastic-free, a testament to the power of education and community spirit.
Launched in 2017, our program in Amravati (Maharashtra) and Udaipur (Rajasthan), tackles critical water and sanitation challenges. Preceded by thorough groundwork, including feasibility studies and roundtable discussions with experts, we began with a goal to support 36 villages. Recognizing the pressing need, we extended the program and it now covers 100+ villages. The initiative's collaborative approach involves support from organizations like the Government of Maharashtra, Water Safety Security Department and UNICEF, ensuring a comprehensive response to water-related issues in the region.The water program's success is rooted in its comprehensive approach, addressing critical water management and sanitation challenges while fostering community engagement and sustainable practices.
Moreover, aligning with the nationwide drives like JalShakti and Jal Jeevan Mission amplifies the program's impact, contributing to broader goals of water security and sustainable development
Through these water programs collectively we have repurposed over 410 Million Liters of water since 2017, across 100+ villages impacting 100,000+ beneficiaries.
A Story of Transformation
Amravati, Maharashtra
In the heart of Jaitadehi Village, the Higher Secondary School faced a significant challenge: a lack of access to clean drinking water and proper sanitation. Headmaster Jitendra Rahti often heard from concerned parents about their children's health issues due to dehydration. Students had to bring water from home, but it wasn't enough for the whole day, forcing them to leave school multiple times to fetch more water. This disrupted their learning and reduced school attendance.
The situation took a turn for the better when Colgate's water program intervened. The school was equipped with a reliable water supply and proper sanitation facilities. The impact was immediate. With access to drinking water, students no longer needed to leave school during the day, leading to a significant improvement in attendance. Better hydration levels helped them concentrate more on their studies, enhancing their academic performance.