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History

History

  • 1937-1970
  • 1971-1990
  • 1991–2000
  • 2001–2010
  • 2011–2016
  • 2017–2018
  • 2019–2021

1937

Colgate started operations in India

1937

Colgate Dental Cream launched

1949

Colgate toothpowder and toothbrushes launched

1950

Palmolive Shave Cream launched

1951

Halo Shampoo launched

1952

Charmis Cream launched

1972

Colgate introduced a truly refreshing product — Palmolive After Shave Lotion

1976

'Young India', a global Oral Care awareness program launched to teach primary schoolchildren the importance of good oral hygiene.

1978

The Indian public was offered 60% equity in the Company : with shares listed on the Bombay Stock Exchange.

1989

Colgate invested in a state-of-the-art manufacturing plant for fatty acids and soaps at Aurangabad.

1989

Palmolive Extra Care soap launched

1990

Colgate Gel launched

1990

Palmolive Shave Foam launched

1994

Colgate Calciguard launched

1996

Colgate Oral Pharmaceutical products launched

1996

Axion dish washing paste launched

2000

Launch of Colgate Zig Zag toothbrush

2000

Launch of Colgate Herbal toothpaste

2000

Launch of Colgate Navigator toothbrush

2001

First website www.colgate.co.in with information of the Company and its products launched

2001

Introduced a toll-free consumer helpline for easy access to the Company

2003

Colgate Fresh Energy Gel launched

2003

Colgate Kids toothpaste added to the oral care portfolio

2004

Oral Health Month (OHM) started in association with the Indian Dental Association (IDA), to establish and promote the importance of good oral hygiene and regular dental check-ups.

2006

Colgate MaxFresh Gel with cooling crystals launched

2006

Colgate initiates an Oral Care health training camp for anganwadi workers.

2006

Colgate 360 toothbrush enters the market

2009

Launched Colgate Sensitive toothpaste

2009

Launched Colgate Kids 2+ toothbrush

2009

Launched Colgate Extra Clean Gum Care toothbrush

2010

Introduced Colgate Max White

2010

Colgate Kids 0-2 & 360 Actiflex toothbrushes launched

2011

Colgate 360 Surround toothbrush launched

2011

Colgate Sensitive Pro-Relief toothpaste launched

2013

Colgate Visible White Launched

2013

Colgate Maximum Cavity Protection plus Sugar Acid Neutralizer toothpaste launched

2014

Colgate Total Charcoal Deep Clean toothpaste launched

2016

India's first express tooth pain relief — Colgate Pain Out introduced

2016

Colgate Cibaca Vedshakti toothpaste launched

2016

Colgate Slim Soft Tri-Tip toothbrush launched

The aesthetically designed Colgate Neo toothbrush range was introduced in six exciting and differentiating colour combinations.

2017

India’s first value ‘tier’ black  toothbrush, Colgate Super Flexi Black launched

2017

Colgate Star toothbrush launched—an entry-level toothbrush with a tongue cleaner behind the head

2017

Launched Colgate Swarna Vedshakti, powered with Ayurvedic ingredients

2018

Colgate Kids 6+ years Motu Patlu toothpaste launched

Colgate Active Salt Neem and Colgate Active Salt Lemon toothpastes introduced

2018

Colgate Sensitive Plus toothpaste introduced

2018

A new exciting mouthwash, Plax Spicy Fresh launched

2018

First Colgate Sensitive toothpaste with clove launched

2018

Colgate SuperFlexi Sensitive toothbrush launched

Colgate India is the first Indian Company to receive TRUE Zero Waste Platinum certification, from Green Business Certification Inc. (GBCI) for all its four manufacturing sites in the country.

2019

Colgate Kids toothpaste with 0% artificial flavours launched

2019

Colgate Pro-Clinical 150 battery powered toothbrush launched

2019

Launched Colgate ZigZag Neem toothbrush with neem infused bristles

2019

Colgate Charcoal Clean, an all-black toothpaste containing bamboo charcoal and wintergreen mint introduced

Launched Palmolive Facial Bar Soaps in 3 exciting variants – Vitamin C&E, Turmeric & Tamarind and Charcoal Powder

2020

Colgate ZigZag, one of India's leading toothbrush brands, is now equipped with 100% anti-bacterial bristles

2020

India’s first germ kill mouth spray, Colgate Vedshakti Mouth Protect Spray launched

2020

A unique ayurvedic practice for deep clean & detox, Colgate Vedshakti Oil Pulling launched

2020

Colgate Super Flexi Salt toothbrush introduced

2020

Colgate Zig Zag Turmeric toothbrush launched

2020

Introduced Colgate MAGIK augmented reality based toothbrush for kids

2020

Launched Palmolive Antibacterial Hand Sanitizer

2020

Colgate MaxFresh Cool Clove mouthwash launched